Media Release: Toggle, A Brand New Experience

31/03/2015

Make Toggle your place for entertainment

SINGAPORE, 31 March 2015 – Come 1 April 2015, Toggle will introduce a refreshed website, Toggle.sg, offering users a brand new viewing experience and exciting new entertainment and lifestyle content, including videos on demand -- for free. The website will also offer an optimized viewing experience across all mobile devices.

Toggle users will be spoilt for choice enjoying the latest entertainment news and videos while also catching up on their favourite dramas, variety shows, series, movies and original local content -- anytime, anywhere and on any device. Toggle is also available as an app on iPhone, iPad, Android devices, Smart TVs and Microsoft Xbox One.

The refreshed Toggle allows you to

• View new entertainment content on Toggle.sg such as the latest celebrity gossip, most current lifestyle and fashion tips.
• Access free video content without having to login
• Catch up on your favourite programmes on Mediacorp’s Channel 5, Channel 8, Channel U, Channel NewsAsia (CNA), Suria and Vasantham
• Watch Mediacorp programmes ahead of TV broadcast on Toggle-it-First
• Watch “live” streaming of Channel 5 (local programmes), Channel 8 and Channel NewsAsia
• Enjoy exciting original content exclusively on Toggle
• Listen to Mediacorp’s radio stations on the go

With the refreshed Toggle comes the Toggle Originals 12-part series – Sabo, starting on April 6. As the name suggests, the series is about getting people pranked - the victims being none other than Mediacorp’s very own artistes and local celebrities in unsuspecting situations. Sabo promises to show these celebrities that we all love, like we have never seen them before.

Mr. Anil Nihalani, Head, Connected Media, Mediacorp said, “The new Toggle brings to viewers a wider range of entertainment and lifestyle content, whether it is video, news or gossip, in a single place. Whether you have a few minutes or a few hours, there will always be something exciting at Toggle to entertain you. In the coming weeks, we will be adding new content and increasing the number of devices where Toggle will be available, making it a truly exciting place for entertainment. So watch this space”.

Meanwhile, xinmsn, the entertainment news and video portal jointly operated by Mediacorp and Microsoft, will cease its operations on 31 March 2015. Xinmsn’s entertainment & lifestyle content from Mediacorp, including local TV series, will be available on Toggle.sg from 1 April 2015.

Issued by Toggle, Mediacorp


About Toggle

Toggle is Mediacorp’s online service that redefines TV viewing altogether. It goes beyond the television set, bringing news, entertainment, information, behind-the-scene insights to viewers across multiple devices - computer, laptop, tablet, mobile phone, Smart TV and game consoles.
Mediacorp is Singapore’s leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media. Mediacorp has over 50 products and brands in four languages (English, Mandarin, Malay and Tamil), including online classifieds, Internet TV-on-demand and High Definition TV broadcast. Winner of numerous international awards and accolades including Asian Television Awards’ Terrestrial Broadcaster of the Year, Mediacorp’s mission is to engage, entertain and enrich audiences by harnessing the power of creativity.
Log on to www.toggle.sg or contact our Toggle Customer Care Hotline at 6388 3888.

View more details here.
View more details here (Link 2).

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