The Opti-prime screens combines 4Prime, Digital screens (TVC), Digiboard and Digi 6 platforms. Located at 40 high visible hotspots in the city & people hubs in the suburbs, it offers flexibility and variety to reach a wide spectrum of demographics. These platforms allow advertisers to have more impactful ways to communicate with their target audience.
Additionally, it provides consistent engagement from home to out of home with ability to push ads “synchronously” with print & time belt scheduling.
Various platforms in our Opti-Prime screens:
4Prime static ads are slightly bigger than the typical 4-sheets, providing an affordable medium-sized platform for advertisers to attract audiences within the shelter.
● Digital Screens
Digital Screens (TVC) attract commuters with audio-visual messages in close proximity, keeping them engaged in periods of dull moments. These TVC outdoor extensions make ads more effective with ability to target specific audience vis-à-vis the locality.
Digiboards are unique platforms with its vivid displays that support zonal activations, using short tag lines as a call-to-action.
Paired alongside Digital Screens, it can reinforce the campaign's message and generate greater localized awareness amongst commuters.
Digi6 screens augment physical 6-sheet posters, and some of the screens support NFC enabled features, breathing life into an otherwise static poster through engaging commuters through interacting with the screens.
View Products in OOH Media
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